Product prototype packaging.

FOODHAK is a wellness-driven brand that reimagines traditional Ayurvedic ingredients for the modern consumer through clean, functional, and indulgent food products. 

The project involved creating distinct, eye-catching packaging for a range of FOODHAK products, including granolas, cookies and crackers.

The goal was to create visually arresting yet cohesive packaging that aligns with FOODHAK’s core values: natural ingredients, modern Ayurveda, and joy in daily rituals while approaching a younger target audience.